Does Information Technology Infrastructure Influence Marketing Effectiveness?

Information technology infrastructure ITI as key element in economic development has changed the face of banking in terms of operations, quality delivery of service and productivity of service. The banking . . .

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Andy Fred Wali, Chijindu Hillary Iruka
Pages : 31-36
Volume 1 , Issue 2
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Counting Multidimensional Poverty as Per Alkire And Foster Methodology- A Case Study Of Two Villages Of Sundarban Area Of West Bengal, India

India‟s prime focus other than industrialization is on eradicating poverty since independence. Planners have been trying to identify the people Below the Poverty Line (BPL) and build up a poverty index. . . .

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Sarkar Shubhabrata, Bairagya Ramsundar
Pages : 37-50
Volume 1 , Issue 2
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Internal Marketing Orientation, Employee Motivation and Bank Performance

This study examines the influence of internal marketing orientation and employee intrinsic motivation on bank performance. The Population of this study is the 21 deposit accepting banks in Nigeria, but . . .

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Emmanuel. A. Amangala, Andy Fred Wali
Pages : 51-57
Volume 1 , Issue 2
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Diminishing and Disappointing Role of Trade Unions in the 21st Century: The Nigerian Experience

Over the years, trade unions in Nigeria have evolved from formal to highly formal bureaucratic organizations. Although the relationship between individual members and unions still depends on a great deal . . .

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Francis C. Anyim, Ayodeji O. Ilesanmi, Josephine Alaribe
Pages : 58-66
Volume 1 , Issue 2
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