Effect of Accounting Information on Entrepreneurial Decision Making Process

Effect of Accounting Information on Entrepreneurial Decision Making Process

Author(s) by Akande Olusola. O.
Pages 420-427
Keywords Accounting Information; Entrepreneurship; Entrepreneurial Force; Decision Making Process
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Abstract


The study evaluated the effect of accounting information on entrepreneurial decision making process among small scale business owners in Ogbomoso metropolis, Oyo State. Structured questionnaire was used to collect primary data from 120 respondents through simple random sampling. Simple regression analysis was used to analyze the data collected with the aid of Statistical Package for Social Sciences (SPSS) in order to evaluate the effect of independent variable (accounting information) on dependent variable (decision making). The result revealed that the use of accounting information has significant effect on the decision making process of entrepreneurs. It was however, concluded that predictor variable namely (accounting information) is 69% variance of entrepreneurial decision making process. It was therefore, recommended that all small scale business owners in Ogbomoso should embrace the use of accounting information in the management of their enterprises in order to be making a sound and better decisions.

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